SENIOR DIGITAL MARKETING
STRATEGIST
WHY ENGAGE IN DIGITAL MARKETING STRATEGIST
Professional Marketer from Florida Global University. I have 14 years of experience in digital marketing with an MBA as a marketing director. In my youth, I studied C++ programming and Linux server management. In my free time, I enjoyed writing, which led to 4 books on Amazon and 8 courses on Hotmart, as well as a community with 30,000 followers. Specialist in AI content creation.
Why did I specialize in content creation after so many years in marketing? It’s very simple. The internet is text and images, and people make purchasing decisions based on these two factors. The best marketing strategy doesn’t work if the ad doesn’t resonate with the audience, and if you don’t have good research. The ad is the key to the entire mechanism.
The use of AI in marketing and content A few years ago, creating impactful and resonating content required entire days. Today, with the advent of artificial intelligence, creating texts, images, and videos that resonate with the audience is extremely easy.
What is my differentiating factor? For AI to work, you must know more than it does, or else you’ll fall victim to its biases and hallucinations. This is where a strong background in programming, digital marketing, and content creation becomes meaningful.
What can I do for you? I dedicate myself to advising companies on digital marketing and creating persuasive content using artificial intelligence.
ADVANCED USE OF AI TOOLS
Through artificial intelligence tools such as ChatGPT, Claude 3.5, Runway, Suno AI, and Leonardo AI, I have created scripts, videos, images, and songs.
My Intro Short Film
Storytelling
Digital ads
Who Am I?
HAROL PÁRAMO
Senior Digital Marketing Strategist
- 20 years dedicated to technology. 14 years in digital marketing.
- Founder of Neuromarketing and Technology, a digital marketing and advertising agency. From 2014 to 2021.
- Certified as a Professional Marketer by the University of Florida and MBA specialization as a Marketing Director.
- Certified in Google Cloud, digital advertising, and Web Analytics by Google. Certified in UX Design, CRM, and Project Management with Notion by Coursera. Certified in artificial intelligence by deeplearning.ai.
- Passed Microsoft LinkedIn 2024 Exams in SEO, Digital Advertising, and Google Analytics.
- Meta Business Partner. Over 100 campaigns on Facebook Ads, +2000 ads, +250 landing pages.
- Pascal and C++ programmer
- Computer network administration (Cisco CCNA). Linux and Windows Server administrator.
- Experience working with teams of up to 9 people using Project Management and CRM tools.
- 10 years of experience in demand generation strategies, lead generation, and lead nurturing.
- Blogger and YouTuber since 2007. [Click for YouTube Channel]
- Most popular articles: «200 words to influence the consumer’s mind» and «1000 digital marketing tools organized and explained«
- Expert in video and image design and editing. WordPress website development.
- Created the community descubresubconsciente.com with +30,000 Followers.
- Author of the book «30 keys to overcoming any bad habit». 4-star rating. See book on Amazon.
- Explore our service catalog within: Digital Marketing Agency and Consulting Services.
CERTIFICATIONS
OUR DIGITAL MARKETING BOOKS
RESULTS
GOOGLE ADS
Google Ads expert with a 60% conversion rate. Perfectly integrated with Google Tag Manager, Google Analytics, and Looker Studio
FACEBOOK ADS
Facebook Ads expert with high ROAS (percentage of revenue obtained in relation to the investment made). I have run up to 50 campaigns simultaneously, with over 1000 ads.
SEO WEB POSITIONING
SEO expert, ranking in the top positions on Google
Increasing website traffic, starting from zero visits
SOCIAL MEDIA
Exponential growth of social media followers starting from zero. Success case: 10,000 followers on TikTok in one year
WEB DESIGN
Visit some of the web pages we have designed in WordPress.
PANAVEL
PROINSUME.COM
OXYPOWDER.COM.CO
ENVIOSWS.COM
VIDEO EDITING
Use of different video tools.
TOONLY TOOL
AI VOICE
DOODLY TOOL
HUBSPOT CRM TUTORIAL
What can I do for you?
I offer strategic guidance to elevate your digital presence and drive measurable business growth. My expertise encompasses:
- In-depth understanding of the ever-evolving digital landscape: I’ve navigated changing trends and emerging platforms, giving me profound insights into how to leverage opportunities to their fullest potential.
- Custom, Data-Driven Strategy Development: Leveraging my diverse industry experience, I craft bespoke digital strategies that align with your unique business objectives and target audience behaviors.
- Budget optimization and ROI maximization: I know how to efficiently manage financial resources to achieve the greatest possible impact.
- Measuring and analyzing results: I don’t just create strategies; I meticulously track their outcomes.
1️⃣ Connect with your audience
Stop posting just to post and seeking followers; you need to focus on selling. Success isn’t about numbers, but people. Better than hundreds of followers is a group of loyal customers who consume and buy. Marketing without sales is useless.
2️⃣ Create transformation methods
People buy transformation more than products, a method of change. Is your audience clear on the transformation they’ll receive when buying your product? Are you still using 80s-style copy when creating offers?
3️⃣ Learn to tell stories
How’s your video content? Did you know that more and more people are using TikTok as a search engine? Did you know that storytelling makes people remember your brand and products 65% more?
4️⃣ Improve your user experience
Did you know that recent studies show that companies focusing on CX improve their sales and loyalty? Customer service focuses on solving problems, CX on generating satisfaction.
5️⃣ Make decisions based on numbers
What isn’t measured can’t be improved. Do you have a good measurement plan? Do you know which link in an email or social media is generating sales? Are you making decisions based on numbers and trends?
6️⃣ Choose the best marketing channel
Discover which marketing channels are suitable for growth and achieving sales. Are you advertising on Facebook when you should be on Google? Facebook or Google support won’t tell you if your service doesn’t work with them. Sometimes only SEO works.
7️⃣ Assistance in prompt engineering
With artificial intelligence today, handling tools is easier for everyone, what makes the difference is creative and strategic capacity. 20 years dedicated to technology, with programming experience, allows me to better understand the functioning of machine language.
8️⃣ Customer lifecycle management
Through a CRM, record all your user’s movements, from discovery to loyalty. Discover trends. Segment and create demand generation strategies according to different user profiles.
Digital Marketing Consulting
Benefits
1️⃣ 20 years of experience compressed into 1 hour of consulting
2️⃣ Stop experimenting and relying on trial and error with scattered information from the internet.
3️⃣ I advise you and your team on defining strategies and actions to achieve marketing objectives.
DIGITAL MARKETING CONSULTING
1 HOUR 70 USD$
4 HOURS PER MONTH 190 USD$
Better than months of reading books and digital marketing courses full of fluff, is having the advice of an expert with 20 years of experience who analyzes your needs and gives you a specific solution in 1 hour.